Sales Media and Marketing Manager

Salary $90,000 -$120,000

Lasseters do not sponsor people without firstly working alongside a person for at least 6 months.

This exciting opportunity to join the Lasseters Casino Operations/Iris team, a dynamic, progressive, confident team. The Marketing team have an important objective to drive greater awareness of key service departments across Lasseters Hotel Casino, working collaboratively with several key revenue departments to promote:

Food & beverage outlets
Crowne Plaza Alice Springs Hotel
Alice Springs Convention Centre
Casino
Lasseters Rewards
Lasseters Health Club
Lavish Day Spa
Iris properties in Central Australia

I have these skills:

To look and listen to understand
Optimism/open-mindedness
Eagerness to learn
Inclination to assist
Integrity
Work ethic
Positive communication – verbal and non-verbal
Social & team contributor
Cultural awareness

WHAT - Experience and competency I have

Degree in Marketing, Communications, Digital or equivalent
Minimum 5-7 years of professional experience in promotions, hospitality, gaming, or similar roles
Ability to build, maintain and strengthen existing customer and staff relationships. Ability to perform under pressure fast-paced environment, taking the initiative, prioritizing, working collaboratively

Experience in drafting and releasing press statements
An understanding of internal content management systems (XIBO, WYMAC)
A background in developing EDM & SMS campaigns, including POS integration (Talkbox)
Experience in digital marketing, exposure to B2B

Competent working with CMS/Word Press & Adobe Creative Cloud - specifically: InDesign, Photoshop, Illustrator.

Social media marketing and platforms including Instagram, Twitter, Tiktok, Facebook & YouTube

A high level of computer expertise covering Microsoft Office, predominantly PowerPoint, Excel and Word.

Video production and/or editing audio files
Experience managing a small team, working closely with Graphic Designers

WHY - I do what you do

I generate positive ROI working with each department on key messaging and promotional development and implementation.
I understand Lasseters role as a key stakeholder in the Alice Springs Community and lead community engagement with community events.
I am passionate about Lasseters involvement in the tourism industry and will work with the COO to develop and implement key sponsorship contracts for the benefit of the region
I am passionate, creative, highly organised with strong collaboration skills
I understand I am an integral part of the bigger picture and it is expected for me to take the lead on strengthening our brand identity
I understand the importance for developing, implementing, and evaluating marketing plans to support business areas to promote key programs and services

HOW - I do what you do

Consistently being active in monitoring social media and sharing posts for release on social media platforms, including Instagram, Twitter, Tiktok, Facebook & YouTube.
Working collaboratively with the departments listed above and non-revenue departments by designing and editing advertisements, flyers and other collateral, EDM & SMS campaigns, and coordinating & executing Lasseters lead events.
Distribution of new product information
This role is a full-time position however, the nature of the role, out-of-hours and weekend work will be required
Actively demonstrate my commitment to supporting a positive team, and work culture.
Assessing sponsorship applications and communicating with key stakeholders

We Value - Our Team - Our People

We offer you

Flexible working arrangements to support work - life balance
Potential discounted staff accommodation settling in period
Staff benefits, health club, 25% discount on food and beverages across Lasseters Operations
Meals provided while you are on eligible shifts
Uniforms are provided and laundered
Professional development, training, and career advancement
Staff & Family social events

Our Goal:

Enjoyment, Entertainment, Relaxation - Let’s have a great time

Lasseters

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Sales Media and Marketing Manager