Digital Content Executive

Crown Melbourne • Full-time • Southbank, Victoria, Australia • 3w ago

Company Description

BETTER BEGINS HERE

Crown Resorts is a great place to visit and it’s an even better place to work, a place where you can play your part in creating joyful experiences for our guests and our people. We value passion, creativity, and an appetite for change - for the better. Here, you’ll be part of the team, empowered to explore more, experience more and supported by your leader to grow and develop.

The role

Are you prepared to shape the digital content landscape at one of Australia’s most iconic brands? Crown Resorts is seeking a skilled Digital Content Executive to elevate our websites and mobile application to new heights. This role is pivotal in crafting seamless user experiences, optimising performance, and ensuring our digital assets remain fresh and engaging. Join our dynamic team and be the driving force behind the digital presence of Crown Perth, Melbourne, and Sydney.

What You'll Do:

Assist with the content management of Crown Resorts' digital channels, including websites and mobile apps.
Collaborate with internal marketing teams to ensure seamless campaign integration across all digital platforms (web and app)
Drive ongoing optimisation of digital content, leveraging SEO, analytics, and performance metrics to increase traffic and engagement.
Maintain a content calendar, ensuring timely updates to digital assets.
Work closely with external SEO agencies and internal IT teams to deliver initiatives which enhance website performance and user experience.

What We're Looking For:

Degree qualified. A degree in marketing or equivalent would be preferable.
Demonstrated expertise in content management systems and digital marketing tools.
Strong ability to work with cross-functional teams and external agencies.
Experience in content optimisation, digital analytics, and campaign management.
Knowledge of SEO best practices to improve website rankings and increased search.

Additional Information

What you can expect from us

On top of exciting career possibilities, we offer better exposure to experiences and learning. To see our range of benefits and opportunities visit Crown Resorts Careers.

Our Crown Community celebrates uniqueness and embraces diversity. We welcome the creativity, insights and experiences from people of different race, age, religion, cultural background, gender, people with disability, people who identify as LGBTIQ+ and Aboriginal and Torres Strait Islander; people like you.

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