Purpose led, we are proudly member-owned and one of Australia's most iconic and trusted brands. We started by being a voice for safer roads and providing legendary roadside assistance, but now we do so much more.
From spectacular holiday destinations, car rental, ferries and cruises, to leading the EV charging roll-out and preparing for the future of driving, to speaking out for change and supporting sustainable travel.
Forget what you thought you knew about the NRMA. Come take a closer look, and you’ll realise that being a part of our team is about more than just a job - together, we’ll go further and make a difference.
The Senior Marketing Manager – Business and Motoring is responsible for leading a small team to deliver the goals for NRMA B2B, and Motoring products – including Batteries and Driver Training. This position leads the planning, strategy and delivery of B2B marketing activity across the large fleet space (ADM managed) and the SME space, maximizing direct acquisition, engagement (lifecycle) & retention of SMEs and developing a lead pipeline for sales for larger opportunities.
There is an opportunity to assess current initiatives and develop new strategies to deliver on business goals. This is a unique opportunity to join an amazing business and make a real difference. The Motoring Ancillary products form a critical part of our offering and driving their performance in a cost-effective way is essential for success.
It is a fast-paced and multi-faceted role, needing great stakeholder engagement across all levels, agency management experience, and a strong collaborative attitude. The role includes monitoring performance metrics, optimizing strategies based on data insights, and ensuring seamless brand alignment. The position plays a critical role in building and maintaining the wonderful culture at the NRMA.
This is a hybrid role working 3 days per week in the office or as required in Sydney Olympic Park or Barrack Place, with our team day currently on Thursdays from Sydney Olympic Park and the rest from home.
What You'll Bring
- Minimum 8-10 years of solid marketing experience at a middle-manager capacity
- Experience with B2B marketing is highly desirable.
- A graduate with a Bachelor or MBA
- Proven track record in strategy development, campaign planning and management across fully integrated communication channels.
- People leadership skills and responsive to change
- Exceptional stakeholder engagement and influencing skills across all levels of the organization.
- Able to create innovative solutions and identify cross-functional opportunities
- Analytical and results-driven
What's in it for you?
At the NRMA we aren’t just about discounts (although you do get these). We know everyone leads unique lives, and it’s about those things that add up to make life both at work and outside of work just right for you.
- Progressive flexibility, leave and well-being benefits to balance all of life's priorities
- Travel discounts on car rental, cruises, and accommodation at our award-winning NRMA Holiday Parks and Resorts.
- Complimentary My NRMA membership including free Roadside Assistance & discounts on groceries, movie tickets, gift cards, gym memberships, attractions, restaurants and much more
- Discounts on all NRMA insurance products including car, home & travel
At the NRMA, inclusion and diversity are part of our DNA. Together, we continue to build an inclusive culture that encourages, supports and celebrates the diverse voices of our employees. It fuels our innovation, promotes flexible ways of working and connects us closer to our members and the communities we serve.
If this sounds like what you have been looking for and you’re ready to really make a difference, we are waiting to hear from you! Click Apply Now!
