Summary
This is an exciting new challenge for a recent graduate or an excellent opportunity for sports professional of 1-2 years experience. The Marketing Coordinator will be responsible for supporting the Marketing and Communications Manager in the development and execution of marketing campaigns and initiatives including social media strategy, digital support and management, content creation, internal and external communication and PR support. The ideal candidate will be creative, detail-oriented, and proficient in digital marketing tools and techniques.
Key Accountabilities
Social Media Strategy
Develop, implement, and manage social media strategies to enhance brand visibility and engagement across various platforms (e.g. Facebook, Instagram, LinkedIn, YouTube etc.).Monitor, analyse, and report on social media performance metrics to optimise strategies and achieve marketing goals.Collaborate with the marketing team to create engaging and shareable content tailored to target audiences.Stay updated on the latest social media trends, tools, and best practices to ensure QTF’s social media presence is current and competitive.
Digital Support and Management
Assist in the management of the QTF website and event sites, ensuring content is current, relevant, and optimised.Support digital marketing campaigns, including email marketing (creation and database management).Monitor and report on the performance of digital marketing activities using analytics tools, providing insights and recommendations for improvement.Manage the company's digital assets, including images, videos, and documents, ensuring they are organised and accessible.
Content Creation
Create compelling and high-quality content for various digital platforms, including newsletters, social media posts, article, and photo/video briefs.Collaborate with graphic designers, photographers, and videographers to produce visually appealing and impactful marketing materialsEnsure all content aligns with the QTF brand.Develop event/program marketing materials, including promotional content, signage, and collateral.
Internal/ External Communication
Support internal communications efforts, ensuring employees are informed of any announcements or company updates.Support external communications, such as press releases, newsletters, and email campaigns.Develop and maintain relationships with key stakeholders, including third party agencies and suppliers.Support the planning and execution of company events, webinars, QTF Awards, Conferences etc.Liaising with internal departments to support marketing coordination across our business.Assist in developing and implementing public relations strategies to enhance QTF’s reputation and brand presence.
General Duties
Represent and manage on-site event marketing activities, including social media coverage, broadcast support, photography/ videography, and attendee engagement.
Key Selection Criteria
Marketing/Communications tertiary qualificationsExperience in digital media and a strong understanding of social media marketing, web design (WordPress), SEO & Google Suite highly desired.A working knowledge of Canva and Adobe Creative Suite (Illustrator, InDesign, Photoshop etc).Strong writing, editing, and content creation skills.Excellent organisational and project management abilities.A flair for creativity and detail orientated.Ability to work both independently and collaboratively in a fast-paced environment.Knowledge of touch football and/or sporting organisations highly desirable.
Commitment to Child Safety
Queensland Touch Football is committed to the safety and wellbeing of all children and young people who participate in our sport and access our services. We support the rights of the child and will act at all times ensure a child safe environment is maintained.
The QTF Child and Youth Risk Management Strategy details the standards, requirements and practices that apply to all employees and volunteers of QTF, its Member and Affiliated Associations and their Clubs working with or within the delivery of touch football to children and young people under the age of 18 years.
A current Blue Card is a minimum requirement of this position. All employees must comply with the current Blue Card/Working with Children Check requirements.
Hours of Work
The sport industry operates outside of traditional business hours, including weekends, and to succeed in this role, you must be willing and able to work when and where sport is happening. We have a flexible approach to ensuring our people can balance family life and personal commitments alongside the demands of the industry.
The nature of the position will require some weekend work at events or other activities.
