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Marketing Digital Performance Coordinator

Ingenia • Full-time • Brisbane, Queensland, Australia • 4w ago

You might not have heard about Ingenia before, and we tend to fly under the radar. Once you take a look into our dynamic, incredibly fast growing (ASX 200) business with a culture of creating community you'll be surprised by all the opportunities you'll find.

We are a leading Australian property group that own, operate and develop a fast-growing portfolio of Lifestyle communities (land lease communities) and holiday parks across key urban and coastal markets. We employ over 1300 people across 120 parks and communities, with offices in the 3 eastern seaboard states.

Here at Ingenia, you can enjoy working within an organisation that genuinely cares for its people and is committed to creating communities where our residents and visitors can truly belong.

About the role

The Digital Performance Coordinator will work closely with the Digital Marketing Manager to develop and implement strategic digital marketing plans to attract and retain customers.

This role can be based in Sydney or Brisbane.

Key Accountabilities 

Manage and execute digital property listings on project websites, real estate portals and digital distribution channels, implementing best practice from analytics
Work alongside the Digital Marketing Manager to manage, execute and optimise paid marketing campaigns across platforms like Meta, Google and Youtube
Management and implementation of organic and paid social media activity including assisting in the creation of digital content, uploading content, responding to comments
Analyseand reporton success ofdigital marketing channels and implement optimisations accordingly
Copywriting for digital sources e.g. website, digital ads, social media
Coordinate, update and optimise digital property listings on real estate portals
Use digital analytics tools (e.g. Google Analytics, Mixpanel, PowerBI) to track campaign performance, website traffic and user behaviour

About You

2+ years’ experience in digital marketing, digital real estate business or similar
Experience with content management on websites
Experience writing marketing copy
Experience in social media marketing and content plan development
Experience with analytics tools such as Google Analytics
Understanding of user experience/ design
Experience with Microsoft Dynamics CRM
Relevant tertiary and industry qualifications in Digital, Marketing and/or Communications
Some travel will be to visit sites and support project team at events, expos, open days etc.

Culture and Benefits

In return, we offer a competitive package, flexibility (including working from home for some roles), extensive training and development, career progression and generous reward and recognition programs including some amazing discounts at our Holiday Parks... so come join the team and apply now! We look forward to receiving your application. Please note that to be considered for this role you must be able to work in Australia and provide evidence of working rights. All employees of Ingenia Communities must undergo a National Police Check.