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Digital Content Specialist

BruntWork • FULL_TIME • Remote • 3w ago

Digital Content Specialist

BruntWork is a leading remote outsourcing company that specializes in connecting companies with top-tier talent from around the world.

BruntWork

Join a dynamic and rapidly growing marketing consultancy that specializes in propelling B2B SaaS startups to new heights. Our agency is at the forefront of growth and content marketing, working with innovative tech companies across various sub-verticals. We’re expanding our services to offer comprehensive, end-to-end solutions for ambitious startups looking to make their mark in the digital landscape.

We’re seeking a talented and creative Social Media Specialist to join our expanding team. In this role, you’ll be at the heart of our clients’ digital presence, crafting and managing engaging content primarily for LinkedIn, with potential expansion to other platforms. You’ll work closely with our team lead to develop and implement content strategies that align with our clients’ growth objectives. This position offers a unique opportunity to work with cutting-edge SaaS startups, honing your skills across various industries and contributing directly to the success of innovative tech companies.

Responsibilities

Develop and manage compelling social media content strategies for multiple B2B SaaS clients, with a primary focus on LinkedIn
Create, schedule, and publish engaging posts that resonate with target audiences and drive engagement
Collaborate with the marketing lead to align social media efforts with overall growth strategies
Adapt content creation to match different client voices and industries within the B2B SaaS space
Utilize AI-powered tools to enhance content creation and optimize performance
Monitor social media trends and best practices, implementing new ideas to improve engagement and reach
Assist in creating content for other platforms like X (formerly Twitter) as needed
Contribute to the development of landing page content and other marketing materials
Analyze social media metrics and provide regular performance reports to the team lead and clients

Requirements

Proven experience in social media management, particularly on LinkedIn, for B2B or tech companies
Strong writing and editing skills in English, with the ability to adapt tone and style for different brands
Familiarity with the B2B SaaS industry and startup ecosystem
Proficiency in using social media management tools and analytics platforms
Experience with content creation tools like Canva
Ability to work independently and manage multiple client accounts simultaneously
Strong analytical skills to interpret social media metrics and adjust strategies accordingly
Willingness to learn and adapt to new tools and technologies, including AI-powered content creation platforms
Excellent time management and organizational skills
A passion for staying up-to-date with the latest social media trends and best practices