Are you a strategic thinker with a passion for innovative marketing? Join SBM where you'll help great businesses thrive and excel by crafting compelling marketing strategies that drive business growth.
About Us:
At Smith Brothers Media, we offer smarter marketing, creative, and technology services. Our mission is to help businesses achieve their full potential. We are a nimble team of 40+ individuals, big enough to make an impact but small enough to stay agile and reactive.
The Role :
As a Marketing Strategist at Smith Brothers Media, you will lead the creation of smart, innovative strategies that resonate with new client prospects, winning their hearts and minds. Your ability to devise compelling strategies will be crucial for attracting and retaining clients. We value strategic thinking that aligns commercial goals with effective marketing tactics, both digital and beyond.
You will collaborate closely with project and campaign managers, as well as marketing specialists, to bring your strategies to life. Supporting our best-in-class implementation teams with clarity and insights when needed, you will also seek and unlock new opportunities while they execute your strategic vision.
As a Marketing Strategist, you will be responsible for:
1. Sales Opportunities Led by Strategic Thinking:
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Develop Smart Strategies for New Client Prospects: Collaborate with our Sales BDMs to create compelling, results-driven marketing strategies tailored to attract new clients by understanding their business goals and addressing their needs.
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Win Client Trust: Build strong relationships with potential clients by demonstrating a deep understanding of their commercial objectives and providing insightful ideas that drive their success.
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Assist Sales Team: Collaborate with the sales team to form strategic proposals that win new business, providing structured documentation and well-thought-out approaches.
2. Supporting Implementation Team:
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Support Strategy Implementation: Work with marketing specialists and campaign managers to execute your strategies across digital and offline channels, including SEO, SEM, Paid Social, Display, Content Marketing, and Above the Line tactics like Outdoor Media.
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Provide Insight and Clarity: Offer strategic insights to ensure seamless execution of new strategies and validate their effectiveness.
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Analyse Data: Assess strategic performance and analyse data to refine marketing strategies, ensuring tactics are executed with excellence.
3. Innovation, Testing, and Continuous Learning:
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Testing and Experimentation: Stay informed about the latest trends and in-platform technology by engaging in A/B testing and experimenting with new ideas to improve campaign performance.
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Drive Innovation: Stay ahead of industry trends and integrate new tactics into client strategies to maintain a competitive edge.
About You:
To drive sales opportunities via strategic thinking, you:
- Possess a commercial mindset with a solid understanding of how business and marketing objectives align with company strategy.
- Excel at digesting business information and transforming it into smart, compelling proposals through excellent written communication skills.
- Are confident in presenting information clearly and concisely.
- Are analytical and process-driven, with a passion for data-driven decision making.
To support implementation teams, you:
- Have excellent communication and interpersonal skills, enabling effective collaboration with internal teams and external clients.
- Bridge the gap between vision and execution, ensuring strategies are implemented effectively.
- Have a proven track record in briefing marketing strategies for eCommerce and lead generation industries, providing clear and concise briefings to the team to ensure strategy execution.
- Are competent with digital reporting tools such as Google Analytics, SEMRush, and ad platforms to interpret campaign results.
- Are open to feedback, willing to learn from specialists, and excited to share knowledge around commercial thinking.
To continuously innovate, you:
- Have a passion for staying updated with media, data, and tech trends, integrating these insights into new business strategies and developing clients.
- Are able to conduct ad-hoc hands-on implementation within platforms to test your ideas.
- Have a commitment to knowledge sharing and continuous learning.
Why Join Us:
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Collaborate with Leadership: Work closely with our leadership team, driving agency growth through smart strategy.
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Open Relationships: Engage with strategists in marketing, creative, and tech, and collaborate on larger account opportunities.
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Innovative Environment: Be part of a dynamic team that values creativity, innovation, and excellence.
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Professional Growth: Enjoy opportunities for continuous learning and professional development.
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Flexible Hybrid Work: Benefit from a flexible hybrid work environment, balancing in-office and remote work.
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Impactful Work: Contribute to meaningful projects and make a real impact on our clients' success.
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Office dogs: in a variety of shapes and sizes.
If you are a strategic thinker with a passion for digital marketing and a desire to drive growth, we would love to hear from you!
Apply now with your CV and cover letter to join a team dedicated to helping businesses grow and improve.