About Care Metaz Global
Care Metaz Global is a registered NDIS provider with a strong commitment to delivering exceptional care and individual support to people with disabilities. Our mission is to empower participants and enhance their quality of life by providing personalised, holistic, and participant-centered services. We are a registered provider, achieving registration at the inception of the National Disability Insurance Scheme, and hold ongoing certification under ISO9001:2015 Quality Management Systems, to ensure that our organisational skills are matching the passion for our participants. With a team of dedicated support workers, we aim to positively impact the lives of our participants. Our approach is founded on compassion, respect, and a thorough understanding of the diverse needs and goals of our participants.
Position Overview:
We are seeking a passionate and creative Social Media and Marketing Specialist to join our team at Care Metaz Global, a leading provider of Supported Independent Living (SIL) services for individuals with disabilities. This role will focus on promoting our mission, engaging with our community and stakeholders, and increasing awareness of our services through effective social media strategies and marketing initiatives.
Key Responsibilities:
1. Social Media Management:
- In collaboration with the Manager Business Development and Client Engagement, develop and manage content that highlights our services, success stories, and community involvement across platforms (e.g., Facebook, Instagram, LinkedIn, Google and our Web site).
- Monitor and respond to comments and inquiries, fostering a supportive online community.
- Analyse engagement metrics to enhance our social media presence and reach.
2. Content Creation:
- Create compelling visual and written content that reflects our values and the experiences of individuals we support.
- Collaborate with team members to share client stories, testimonials, and educational resources.
3. Marketing Strategy Development:
- Assist in crafting and executing marketing campaigns and property videos to promote our SIL services and community events.
- Conduct research to understand the needs and interests of our target audience, ensuring our messaging is relevant and impactful.
4. Community Engagement:
- Build relationships with clients, families, and local organisations to enhance community connections.
5. Analytics and Reporting:
- Track and report on key performance indicators (KPIs) to evaluate the effectiveness of social media and marketing efforts.
- Utilise analytics tools to gather insights and inform future campaigns.
6. Collaboration:
- Work closely with staff across various departments to ensure consistent messaging and support for our clients.
- Assist in the development of brochures, newsletters, and other promotional materials that communicate our services.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Social Work, or a related field (or working towards).
- Proven experience in social media management and digital marketing, preferably within the disability sector or community services.
- Strong understanding of social media platforms and best practices for engagement.
- Excellent written and verbal communication skills, with a passion for advocacy and inclusivity
Skills:
- Creative thinker with a strong commitment to promoting disability awareness and inclusion.
- Ability to work independently and collaboratively in a team-oriented environment.
- Strong organisational skills and attention to detail, with the ability to manage multiple projects.
- Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
What We Offer:
- Competitive salary.
- Opportunities for professional development and training in disability advocacy.
- A supportive and inclusive work environment that values your contributions.
If you are a motivated individual with a passion for making a difference in the lives of people with disabilities, we would love to hear from you!