DescriptionWe are Assembly – and we’re not like the rest. We’re the modern alternative agency, bringing together industry-leading data, talent, and tech to Find the Change That Fuels Growth for the best brands on the planet, including Adobe, Lane Crawford, Marina Bay Sands, and more.
Our diverse, global community of over 1,600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide – enabling brands to engage and move consumers anywhere. We use STAGE, Assembly’s proprietary, privacy-centric data solutions platform, to surface powerful insights that transform into actionable brand opportunities. We’re at the cutting edge of new media, technology, and platforms embedded in the lives of today’s consumers, and we’re tapped into how culture and communities’ needs change. We do this while staying steadfast in our commitment to Leave the World Better Than We Found It through measurable social and environmental impact work.
Assembly was named The Drum’s APAC Media Agency of the Year in 2021
WHO WE’RE LOOKING FOR
As our Sydney team expands, we're seeking a dynamic and motivated cross channel paid search, social and programmatic senior executive to join us. The ideal candidate will possess a strong passion for digital marketing and an understanding of paid social and programmatic advertising. In this role, you will be instrumental in developing and executing campaigns across various platforms to drive qualified traffic and maximise ROI for our clients.
WHAT YOU’LL BE DOING ON ANY GIVEN DAY
- Campaign Management: Plan, execute and optimise paid social and programmatic campaigns.
- A/B Testing: Develop and implement A/B testing initiatives to enhance engagement, conversions, and overall campaign performance.
- Audience Targeting: Utilise audience segmentation strategies to ensure precise targeting and effective messaging.
- Ad Creative Development: Provide data driven insights that help develop compelling ad creatives tailored to campaign objectives and target audiences.
- Performance Analysis & Reporting: Analyse campaign metrics, generate reports, and derive actionable insights to optimise campaign effectiveness and efficiency.
- Budget Management: Oversee campaign budgets and ensure adherence to allocated funds while maximising campaign impact.
- Media Activation: Coordinate the compilation of activation deliverables, including media plans and creative assets.
- Planning & Forecasting: Support Senior Digital Managers in crafting strategic proposals and media plans for clients.
- Adherence to Best Practices: Stay abreast of industry trends, media partners and best practices across both paid social and programmatic.
- Client Communication: Collaborate closely with Senior Digital Managers and clients to understand campaign objectives, provide regular updates, and address inquiries or concerns.
- Channel Expertise and Advocacy: Develop case studies for both internal and external use, based on campaign results as appropriate.
RequirementsDOES THIS SOUND LIKE YOU?
- Proven 2 - 4 years of experience managing paid search, social and programmatic campaigns, preferably within an agency environment.
- Hands-on experience with paid search platforms such as Google Ads, Bing Ads, SA360 and others
- Hands-on experience with paid social platforms such as Meta, LinkedIn, TikTok, Snapchat, Pinterest and Reddit.
- Familiarity with programmatic ad networks, exchanges and auction marketplaces in ANZ plus different media buying models.
- Hands-on experience with programmatic platforms such as Trade Desk, DV360, Teads, Criteo and Taboola.
- Proficiency in web analytics tools such as Adobe Analytics or similar.
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Proficient in Excel / Google Sheets, including pivot tables, IFs formulas, VLOOKUP, and advanced functions.
- Experience managing mid/large scale accounts and budgets ($200k - $500k+).
Good-to-have
- Familiarity with SQL.
- Interest and experience in e-commerce.
- Knowledge and/or interest in other paid media channels such as YouTube.
BenefitsWHY ASSEMBLY?
- We‘re part of Stagwell (NASDAQ: STGW), the challenger network built to transform marketing. We’re nimble, smart, and digital-first, and we’re quickly growing to take on the biggest legacy holdcos.
- We care about your growth — we offer competitive salaries, annual compensation reviews, and keep detailed personal development plans to ensure you’re hitting your personal and company goals.
- We recognize and celebrate your success...all the time! Whether it’s through company meetups, employee recognition programs, or just a regular day, we make sure our people’s achievements are known and appreciated!
- We’re truly a people-first organization. That’s why we operate in hybrid model with flexibility, Work from Anywhere Scheme, allows you to be in control of your work-life balance.
- We believe in making impactful change in society, we encourage you to take Impact Leave time off from work to engage in volunteer activities with a charity that you support.
Sound like the right role for you? Click to apply now!
