Job Description: Digital Media Executive
Job Summary:
As a Digital Media Executive, you will play a crucial role in the successful execution of client campaigns. You will be responsible for overseeing the implementation and reporting of paid digital media, working closely with the Media Director and/or Digital Manager.
Your primary focus will be on assisting in delivering best-in-market digital media solutions, supporting presentations and negotiations to maximize client budgets. Additionally, you will work collaboratively with a channel-agnostic team to ensure integrated planning and implementation across various platforms such as publisher solutions, Google Ads, paid social media, and programmatic advertising.
Responsibilities:
- Collaborate with the Media Director and/or Digital Manager to plan digital media experiences for clients
- Oversee the implementation and reporting of paid digital media campaigns
- Ensure quality at every step of campaign execution
- Support presentations and negotiations to drive optimal utilization of client budgets
- Work closely with a channel-agnostic team to integrate all client work effectively
- Assist in developing strategies for maximizing campaign performance
- Stay up-to-date with industry trends and developments in digital marketing
- Ensure administrative tasks of insertion orders and invoicing are timely and accurate.
Skills:
- Excellent communication skills both written and verbal
- Strong attention to detail
- Ability to work independently as well as part of a team
- Good time management skills
Qualifications:
- Bachelor's degree in Marketing or related field preferred but not required
- Previous experience in entry-level marketing roles or internships is an advantage